World News.Week 6

⚽️🇧🇷 Esportes da Sorte in Brazil signed a FIFA sponsorship for World Cup 2026 broadcasts on SBT and N Sports. The brand will get exposure across TV, streaming, and digital. Brazilian football under betting! Read more

⚽️🇲🇽 Caliente. mx became the first exclusive betting sponsor of CONCACAF club competitions (men’s and women’s Champions Cup) for 2026−2027. Mexico strengthens its position in North and Central America! Read more

🏈🇺🇸 Fanatics Sportsbook in the US launched a provocative Super Bowl ad. Model Kendall Jenner jokes about the “Kardashian curse” and teaches how to “bet on the right guy.” Hype incoming! Read more

⚡️🔥 Genius Sports announced the acquisition of Legend, a major global digital sports and gaming media network, in a deal of up to $ 1.2 billion ($ 900 million upfront + up to $ 300 million deferred). The move aims to create a powerful sports and betting media group with a massive audience and advanced fan-monetization technology. The deal is expected to close in Q2 2026. Read more