iGaming 2026: The Year of the Great Divide

13.01.2026
Hi colleagues. While the market is being shaken by regulation, one thing is already clear: survival won’t favor the richest — it will favor the fastest and the smartest.
Crypto Bookmakers: What Are They and How to Use Them?
Watching the industry from the inside and sharing what will define this year:

1️⃣ AI is no longer a feature — it’s your P&L

Those who’ve embedded AI into retention and personalization are already showing 25−30% higher LTV than the market.
📊 By the end of 2026, manual bonus configuration will be an anachronism.
📊 AI agents will replace up to 70% of first-line support and VIP hosting roles.

Takeaway: Do you already have an AI personalization layer — or not?

2️⃣ Crypto: USDT is the new fiat

Players are no longer willing to wait 24 hours for withdrawals. Stability and speed are critical.
📊 Crypto deposits will account for 35% of global GGR by 2026.
📊 NFT-based loyalty programs will replace boring tiers and bronze cards.

Owning a digital asset of the platform gives players a sense of co-ownership. Result: churn drops by 20−30%.

Takeaway: Crypto loyalty is no longer experimentation — it’s an investment in retention.

3️⃣ Regulatory Tetris: white markets are overheating

Brazil, Colombia, and the updated European markets look perfect — but everyone is eating from the same plate.
📊 Hybrid models are the winning strategy for 2026.
📊 Compliance costs will rise by 15%, but the capitalization of licensed holdings will outperform grey networks by 5x.

Takeaway: Invest in licensing and compliance NOW. Tomorrow will be more expensive.

4️⃣ Classic slots are dead (for Gen Z)

Gen Z doesn’t spin reels. They want interactivity, shorter rounds, and control.
📊 Explosive growth in Prediction Markets and skill-influenced crash games.
📊 Non-classic games will reach 20−25% of total casino turnover.

Takeaway: Slots are the casino’s grandmother. Invest in interactive formats.

🔥 SUMMARY

Build an IT ecosystem where gambling is just one of the consumption scenarios.

Invest in:
✅ Data (AI stack, user behavior, personalization)
✅ Crypto infrastructure (USDT, withdrawals under 5 minutes)
✅ Social mechanics (TMA, referrals, loyalty)
✅ Licensing (regulation = competitive breakfast)

Those sitting on чужих решений pay a tax on laziness — and will soon be pushed out of the market.