Microbetting is a new trend in the world of sports betting that allows players to wager on specific in-game events from the very first minutes of a match. Its key feature is speed — bets are settled almost instantly with rapid payouts. Unlike traditional bets that depend on the final outcome of a game, microbetting lets users place wagers on short in-game moments.
Examples of microbets by sport:
Tennis: Who will win the next point? How many points will be played in the game?
Basketball: Will the next shot be successful?
Football (Soccer): Which team will take the next throw-in?
Rugby: Will the current possession end in a touchdown?
The most popular sports for microbetting are American football, baseball, basketball, soccer, tennis, and cricket. Esports is also a rapidly growing market in this space.
▎WHO IS MICROBETTING FOR AND WHY WAS IT INTRODUCED?
Bookmakers' goal: to diversify betting markets and make them more engaging, encouraging users to place bets every few seconds from the start of the game. Microbetting has become one of the fastest-growing verticals in the sports betting industry in 2024/25.
Players' goal: to place fast-paced bets and receive winnings immediately. However, players should keep in mind that randomness plays a major role in these bets. Microbetting is not intended for professional bettors who are used to deeply analyzing every match.
▎HISTORY OF MICROBETTING
Microbetting appeared in bookmaker offerings relatively recently — in 2022. The concept was originally developed by the U.S.-based company Simplebet, whose investors include influencer and boxer Jake Paul. Simplebet’s official slogan is: "Every. Moment. Matters."
As the company grew, its innovative product caught the attention of major sportsbooks. Early adopters included DraftKings, FanDuel, Caesars Sportsbook, and Bet365.
Stay tuned for updates and keep up with the latest trends in the world of betting! 🏆🪙
Tennis: Who will win the next point? How many points will be played in the game?
Basketball: Will the next shot be successful?
Football (Soccer): Which team will take the next throw-in?
Rugby: Will the current possession end in a touchdown?
The most popular sports for microbetting are American football, baseball, basketball, soccer, tennis, and cricket. Esports is also a rapidly growing market in this space.
▎WHO IS MICROBETTING FOR AND WHY WAS IT INTRODUCED?
Bookmakers' goal: to diversify betting markets and make them more engaging, encouraging users to place bets every few seconds from the start of the game. Microbetting has become one of the fastest-growing verticals in the sports betting industry in 2024/25.
Players' goal: to place fast-paced bets and receive winnings immediately. However, players should keep in mind that randomness plays a major role in these bets. Microbetting is not intended for professional bettors who are used to deeply analyzing every match.
▎HISTORY OF MICROBETTING
Microbetting appeared in bookmaker offerings relatively recently — in 2022. The concept was originally developed by the U.S.-based company Simplebet, whose investors include influencer and boxer Jake Paul. Simplebet’s official slogan is: "Every. Moment. Matters."
As the company grew, its innovative product caught the attention of major sportsbooks. Early adopters included DraftKings, FanDuel, Caesars Sportsbook, and Bet365.
Stay tuned for updates and keep up with the latest trends in the world of betting! 🏆🪙