🎰 Why are young people drawn to betting?
- Economic challenges and unemployment: For numerous individuals, betting serves as a means to enhance their financial circumstances.
- Convenient access: Online platforms have simplified the process significantly— all that’s required is a smartphone and internet access.
📊 Key Statistics:
- Approximately 11.2% of Kenyans engage in betting, with 14.4% residing in urban areas and 8.9% in rural regions.
- The highest participation rate is found among men aged 26-35 (15.2%), followed closely by those aged 18-25 (14.3%).
- The average expenditure on betting is 1,825 Ksh, with urban bettors spending more (2,125 Ksh) compared to their rural counterparts (1,481 Ksh).
- On average, men invest more in betting than women, spending 1,876 Ksh versus 1,623 Ksh.
💰 Perception of Gambling:
The survey reveals that 10.9% of participants view gambling as an acceptable means of making money. This perspective is more prevalent among men (13.7%) compared to women (8.2%). Among young individuals aged 18-25, the acceptance rate is highest at 13.4%. Additionally, urban dwellers (11.9%) are more likely to see gambling as a source of income compared to those living in rural areas (10.1%).
⚽️ Sports as the Foundation of Gambling:
The majority of bets are placed on sporting events, particularly football, reflecting the nation's enthusiasm for sports and its significant cultural importance.